What drives Blanca?

Community

I come from a resilient community, East Palo Alto, that has been historically excluded from access to tech resources. That is why I founded the first free Spanish Tech Program at a non-profit in my community, StreetCode Academy. This is where I teach Python & computer literacy classes.

Improving & evolving

I am also looking for ways to grow and improve my craft. That is why I am an organizer & facilitator for events in the UX community within Techqueria. Techqueria is the largest global community of Latino professionals with over 600+ UX professionals.

Dance

I choreograph & teach Bachata dance routines. When I could not find a dance team near me, I helped co-found a bachata team where I instructed over 80 dancers & performed nationally.

I'm Blanca Díaz, a Senior Product Designer who helps companies move from "we think users want this" to "we know they do." Insight-driven and people-first, I design for people who show up with complicated lives & real needs, not use cases.

Let's collaborate

bdiaz@alumni.stanford.edu
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